Ripley's Believe It or Not! Museum & 4D Theater in Williamsburg, VA

1735 Richmond RoadWilliamsburg, VA 23185
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Located on Richmond Road near the Williamsburg Premium Outlets, the Ripley's Believe It or Not! Museum & 4D Theater offer an exciting experience for guests of all ages. The museum features more than 350 exhibits and artifacts and 11 themed galleries. The 4D theater offers two thrilling 3-D films with state-of-the-art surround sound, and air and water misters, as well as other sensory experiences.

Good To Know

from Ashley, one of our Williamsburg Travel Experts
  • The museum offers free guest parking.
  • Explore the odd and intriguing with more than 350 museum exhibits.
  • 4D theater features surround sound, special effects, and a 3D film.
  • All attractions are wheelchair accessible and ADA compliant.


from Ripley's Believe It or Not! Museum & 4D Theater
The Ripley’s Believe It or Not! Museum and 4D Theater in Williamsburg offers an exciting and family oriented experience. With exhibits ranging from Bumble Bee Transformer and Iron Man to a two headed cow and genuine shrunken head, the Ripley's Museum offers a unique and bizarre experience for people of all ages. Our Museum is the only fully indoor, year-round entertainment venue in Williamsburg. Inside our museum, you’ll also find our Impossible Laser Race and Atomic Rush games where guests battle the clock for best times and scores to beat their friends!

In addition to the Museum and games, Ripley’s offers a 4D Theater. Guests watch our shows with 3D glasses on a 50’ HD screen, all while getting blasted with wind, water and a host of other sensory experiences.

And after your 4D experience, you can check out our Candy and Souvenir Shop!

In addition to our Museum and 4D Theater, we also have our Catfish Cove
Mini Golf located next door, with 18 holes of fun! It is great family fun for all ages (This is available for an additional fee).

Reserve Williamsburg Customer Reviews

2 Reviews
Joy Reed
North Chesterfield, VA
1 Review
Verified Traveler
"Family Fun"
July, 2018
We had an awesome time at the Ripley’s Museum. It was seven of us and we had fun watching the 4D movie and playing the inter active games. The artifacts and exhibits provided the kids with a lot of great information. We all had a ball and would do it again. Getting the tickets ghrough Reserve Williamsburg helped to cut the cost.
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Tip: Have fun

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Janice Sykes-Lewis
south chesterfield, VA
2 Reviews
Verified Traveler
May, 2018
I really enjoyed the museum the movie was great and me and my daughter got to play some fun games. Cant wait to go back.
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Tip: Ripleys is a perfect family mini vacation

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TripAdvisor Reviews
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Rockville, Maryland
"Great for a rainy day"
TripAdvisor user rating 5 out of 5
Reviewed November 05, 2018 NEW
My son and I were in Virginia beach visiting family. We were looking for something to break up our drive on the way home to Maryland. It is fall so go-carts were closed and it was a rainy day. We just happened to find their ad in a local paper when we stopped for lunch the day before. They had many interactive games and exhibits. Many strange and unusual things to see and read about. It was a perfect time of day for us as the place was empty other than us. We got to go at our own speed and spend as much time at an exhibit as we wanted. I would go back as well as I/ We will look for other Ripley's in other cities. Believe it or not?
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"Corny and Smelly"
TripAdvisor user rating 3 out of 5
Reviewed November 05, 2018 NEW
Maybe I'm too old and/or too inured to freak shows and other such novelties, but I think this attraction is way overpriced. Maybe OK for kids around 9 whose noses don't work too well.
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Chesapeake, Virginia
"Wonderful manager- interesting museum"
TripAdvisor user rating 5 out of 5
Reviewed October 13, 2018
I came there Labor Day weekend with my young son and daughter. Bill was very kind to us and went out of his way to make this a fun experience for me and my kids. We even came back for putt putt later that afternoon. Bill felt like an instant friend and I highly recommend stopping by there when you’re in Williamsburg.
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Lori L
"Ummm ...not so great"
TripAdvisor user rating 2 out of 5
Reviewed October 06, 2018
Dark vibe. Probably better for adults. Not a pleasant environment. This was our least favorite activity in Williamsburg.
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Evelyn C
"We toured with 40 people"
TripAdvisor user rating 5 out of 5
Reviewed October 02, 2018
We came with a huge group of teens and adults on choir tour and the Ripley's staff worked with us for every need and want (not many of those, but still). They accommodated us all going into the theater together before we toured the museum. The activities inside, like the laser beam race, were more fun than I imagined they'd be and we had students (and adults) wishing we'd purchased more tickets to play than we did. I'll definitely be returning with my own family!
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Ripley's Believe It or Not! Museum & 4D Theater is located at 1735 Richmond RoadWilliamsburg, VA 23185
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Frequently Asked Questions about Ripley's Believe It or Not! Museum & 4D Theater

What goes on in the 4D Theater?
We have two different shows running in our theater. They alternate every half hour starting one hour after we open. The shows are similar to an amusement park ride, only the chairs do not move so no one gets tossed around. Each show is about 15 minutes long. You watch them with 3D glasses while we spray you with air and water, tickle your legs and several other surprises. The shows themselves are appropriate for all ages, although sometimes small children are scared of the dinosaurs.

Are your exhibits different from other Ripley’s?

Yes! Everything is real and unique. Some of the Odditoriums may have a few of the same wax figures, but the artifacts are all unique to each show.

Are the attractions wheelchair accessible?

We are ADA compliant and we have 4 available spaces in our 4D Theater specially designed for guests in wheelchairs.

Where can I park?

We have ample and free parking at the Odditorium.

Do you have a snack bar?

We do not allow food or beverages in the attractions, but there are approximately 20 restaurants within a 1-mile radius of our location.

Can I take pictures?

Yes. You may take as many pictures as you’d like.

How old do you have to be to enter by yourself?

You must be 13 or older to be in the attractions by yourself. Anyone 12 and under must be accompanied by a parent or legal guardian.
Does the Mini-Golf cost extra?
Yes, you can purchase a ticket at the front desk.